Privacy Policy for AntwerpTattooCon.be

Last Updated: March 29, 2026

1. Introduction

Welcome to antwerptattoocon.be. Your privacy is critically important to us. This Privacy Policy explains how Antwerp Merchandising (“we,” “us,” or “our”) collects, uses, shares, and protects your personal data when you visit our website, purchase tickets, book a booth, or attend the International Antwerp Tattoo Convention (the “Event”).

Data Controller Information:

• Organizer: The Event is organized by Antwerp Merchandising (“we,” “us,” or “our”).
• Registered Office: Driesstraat 6, 3545 Halen, Belgium.
• Enterprise Number (KBO/BTW): BE0798398486
• Contact: info@antwerptattoocon.be or +32 487 44 33 74
• Event Venue: Waagnatie, Rijnkaai 150, 2000 Antwerpen, Belgium. All attendees and participants are additionally subject to the internal house rules of the Waagnatie venue.

2. What Personal Data We Collect

We only collect data that is necessary for our operations. Depending on how you interact with us, we may collect:

• Identity and Contact Data: First name, last name, email address, phone number, and physical address.
• Financial and Transaction Data: Payment details (processed securely via our ticketing partner), billing address, and details about tickets or booths you have purchased.
• Technical Data: IP address, browser type, operating system, and data about how you interact with our website (collected via cookies).
• Professional Data (For Artists/Exhibitors): Studio name, portfolio links, social media handles, and health/hygiene certification details required for booth booking.
• Visual Data: Photographs and video recordings taken during the Event.

3. How We Use Your Data and Legal Basis

Under the GDPR, we must have a legal basis to process your personal data. We use your data for the following purposes:

• To fulfill a contract: Processing ticket sales, delivering e-tickets, managing booth bookings, and providing customer support.
• Based on our legitimate interests: Organizing and managing the Event safely, improving our website, preventing fraud, and taking promotional photos/videos at the Event.
• Based on your consent: Sending marketing emails or newsletters (you can opt out at any time) and using non-essential cookies on our website.
• To comply with legal obligations: Maintaining accounting records and adhering to Belgian health and safety regulations.

4. How We Share Your Data

We do not sell your personal data. We only share it with trusted third parties necessary to run the Event and our business:

• Ticketing Partner (Paylogic): When you buy a ticket, your transaction is processed by Paylogic. They collect your data to issue the ticket and process payment, and they share relevant details (like your name and email) with us so we can manage entry and communicate Event updates. Please review Paylogic’s Privacy Policy for more details on how they handle your payment data.
• Service Providers: Hosting providers, email marketing platforms, and accounting software used to run our operations.
• Legal and Regulatory Authorities: We may disclose data if required by Belgian law, court order, or to local health/police authorities for event security and hygiene compliance.

5. Data Retention

We will only keep your personal data for as long as necessary to fulfill the purposes we collected it for, including satisfying any legal, accounting, or reporting requirements.

• Customer transaction data is kept for a minimum of 7 years to comply with Belgian tax laws.
• Marketing data is retained until you unsubscribe or withdraw your consent.

6. Photography and Videography at the Event

The Antwerp Tattoo Convention is a public event. By attending, you acknowledge that photography, audio, and video recordings will take place.

• We use these media for promotional purposes on our website, social media, and future marketing materials.
• This processing is based on our legitimate interest in documenting and promoting the Event. If you are prominently featured in a photo and wish to have it removed from our digital platforms, please contact us at info@antwerptattoocon.be.

7. Your GDPR Rights

Under the GDPR, you have the following rights regarding your personal data:

• Right of Access: Request a copy of the personal data we hold about you.
• Right to Rectification: Request correction of inaccurate or incomplete data.
• Right to Erasure (“Right to be Forgotten”): Request deletion of your data, subject to legal retention requirements.
• Right to Restrict Processing: Request a temporary halt to the processing of your data.
• Right to Data Portability: Request transfer of your data to another organization.
• Right to Object: Object to our processing of your data based on legitimate interests or for direct marketing.
• Right to Withdraw Consent: Where processing is based on consent, you can withdraw it at any time.

To exercise any of these rights, please email us at info@antwerptattoocon.be. We will respond to your request within 30 days.

8. Cookies

Our Website uses cookies to ensure it functions properly and to analyze traffic.

• Essential Cookies: Necessary for the website to function (e.g., shopping cart, secure login).
• Analytics/Marketing Cookies: Used to understand user behavior and improve our services.

9. Changes to This Policy

We may update this Privacy Policy occasionally to reflect changes in our practices or legal obligations. The updated version will be posted on this page with a revised “Last Updated” date.

10. Complaints

If you believe we are processing your personal data incorrectly, we kindly ask that you contact us first at info@antwerptattoocon.be so we can resolve the issue. You also have the right to lodge a complaint with the Belgian Data Protection Authority:

Gegevensbeschermingsautoriteit (GBA) Drukpersstraat 35, 1000 Brussels, Belgium Website: www.gegevensbeschermingsautoriteit.be